3rd July, a day we’d rather forget!
A day where we spent hours refreshing our social feeds to see if they were working again. How did we all cope without checking our feeds for hours on end?!
As an online generation this was in fact the reality. Facebook, Instagram and WhatsApp all simultaneously stopped working in the afternoon of 3rd July and we were all unsure when they would begin working again. Usually these platforms aren’t very transparent when they encounter issues and instead of issuing an update we’re left to trawl the internet and see who else would be encountering these problems and how long this would last. We have to admit, this was the first time we’ve encountered an issue on one of our social platforms and actually checked online to see if this was a trending topic and try to find out the issue.
THIS IS HOW DEPENDENT OUR GENERATION HAS BECOME ON SOCIAL MEDIA.
We seem to become lost when we can’t update our feed or check up on those we follow, it’s as if a part of us is missing and whilst some may say there are bigger problems in the world (which there are), this can still be a major problem, especially for those who rely on social media as a huge factor of their business, such as ourselves and most businesses globally. Even though the most recent issues revolved around the inability to post and view photos or encountering a few error messages, which isn’t too major, we have to think how screwed would we be if something much more serious occurred?!
One example of a much more serious outage occurred in March 2019. Facebook was hit by its biggest outage ever, which took down Instagram and WhatsApp at the same time. It lasted almost a full day from the early morning until that same evening with services only returning in an unreliable way. We have to think of this with our business heads screwed on and realise that without these platforms, even only for a day, a business could be impacted, not just by financial losses but also a huge communication barrier as social media platforms are the most efficient way to connect with your contacts. Until these platforms go down, we don’t realise how as a generation we are so dependent on them. So, how did you cope without fully functioning social platforms?