How Videos Help Maximise Brands
In today’s digital world, businesses have many ways to connect with their customers. Videos are one of the most effective tools. Videos can help businesses build trust and credibility, increase sales, improve search engine rankings, and reach a wider audience on social media. Videos Builds Brand Credibility They can help businesses establish their brand’s personality […]
Making Instagram Reels Viral
Instagram reels have become extremely popular over recent years, with many creators increasing their views and following by using reels. They can be a fantastic way to help your business grow it’s online presence. To do this, you have to know how Instagram reels work. 1. You need to know how the algorithm works Firstly […]
Social Media Demographics
What are demographics? Demographics are specific groups of people targeted for a particular product through marketing strategies. Instagram Age and Gender Demographics Age Users 16-24 years olf prefer Instagram to other social media platforms. On the other hand, the number of older males has increased by 63.6% as well as around 13% of Instagram users […]
The Value of Digital Marketing
Digital marketing is a key tool to use when trying to promote a business in today’s world. This is because digital marketing helps to create an online presence for a business. It also builds an image for the business online. It also makes it easier for customers to find. Cost Effectiveness Many parts of digital […]
TikTok Social Media Marketing
There are a few ways of marketing on the TikTok platform, which include in-feed ads, brand takeovers, branded hashtag challenges, and branded effects. In-feed Ads In-feed ads allow a lot of room for creativity, as they are the standard ad format that TikTok uses. They allow users to embed their video ads to play on […]
How To Optimise Your Facebook
One high impact tool kit is Facebook Business. Used effectively you’ll achieve great results for your business or brand. We’re here to give you advice on the most efficient ways of managing your Facebook Business in the aim to reach one of the world’s biggest communities and connect with your audience.
A Generational Dependency On Social Media
3rd July, a day we'd rather forget! A day where we spent hours refreshing our social feeds to see if they were working again. How did we all cope without checking our feeds for hours on end?!
10 Ways Small Businesses Can Improve Their Social Media Presence
Everyone wants a slice of the social media cake. That is why we're sharing 10 great ways small businesses can improve their social media presence, so your brand can get the recognition it deserves.
Fyre Festival, The issues of false representation on social media
We all know social media is a powerful tool. One recent documentary showed the world just how powerful social media and video marketing is. Netflix and Hulu have, this month, released tell-all documentaries about the infamous FYRE Festival.
