Our first move with Rejuvenurse was to visit the clinic and get footage of the various treatments they offer. We aimed to show exactly what different treatments entailed and asked the practitioners a variety of questions so we could add value to the video. We also took a number of professional photographs at the same time. Throughout the video we have used their colour scheme so the consumer will instantly remember Rejuvenurse when they see these colours.
Our main task was designing the website. We spent time planning the best style to fit the brand and a colour scheme to match. We produced a clean and clinical website to fit with the brand as the consumers will be looking for someone who is medically trained to carry out the treatments. A simple yet modern look was a definite style to go for as we wanted consumers to easily navigate the website but also give it a slight edge to stay ahead of their competitors. We incorporated the services as much as possible so the consumer can easily find the information they are looking for and we worked with the practitioners to gain a good understanding of the industry to include enough valuable content.
As a result of promotional video content, Rejuvenurse Skin Clinic will increase their brand presence in their area. They will have one step up from their competitors and give a glimpse into their business from this content. Having a fresh, modern up to date website will make consumers want to spend more time on there, so this is much better engagement for Rejuvenurse. Video content and good web design always generates great results.
Creative Individuals was challenged with creating a promotional video and website for Rejuvenurse, a skin clinic with a holistic, bespoke and professional approach to aesthetic skin treatments. Our individuals were asked to create a promotional video, explaining and showing treatments on offer. We were also asked to create a clinical, clean and modern website to fit with their brand.
Our strategy with the promotional video was to bring value to the consumer with footage of treatments and explanations of treatments on offer. For the website, we decided along with our client to produce a site with a clean, clinical and modern look to fit with the brand. We worked with our contacts at Rejuvenurse to fit their vision and stay one step ahead of their competitors in the local area.